Blog

Hey, I’m Rocio — founder of Marketing by Rocio, where I help LGBTQ+ and POC-owned businesses grow through clear strategy, local SEO, and custom WordPress sites. I work with therapists, lawyers, and service-based entrepreneurs who are ready to show up and shine online. Born in the Dominican Republic, raised in New York City, and now based in Paris — when I’m not working, I’m probably petsitting or planning my next trip.
Filter by tag
Readers love these...

SEO myths in 2025: 11 lies holding back your small business growth New
Still believing old SEO tricks? Following myths like using more keywords or saying that “SEO is dead” because of AI won’t get you far. Learn SEO truths and what actually works in this post!

Google’s monopoly lawsuit & what it actually means for your SEO strategy in 2025 New
In 2025, Google lost a landmark antitrust case—but what does that mean for SEO? This post unpacks how monopoly power shapes organic search, what the DOJ ruling could change, and why your SEO strategy still matters more than ever.

What is the best CMS for SEO? A 2025 guide for small businesses
Choosing the right CMS can make or break your SEO. In this guide, we break down the most popular CMS platforms in the market and see what’s the best for your business.
Frequently asked questions about the blog
I’m new to SEO. Where should I start?
Start with this guide on the best CMS for SEO. It breaks down the most popular website platforms and sets the stage for how SEO works behind the scenes.
Do I need SEO for my small business?
If you want more people to find your website on Google and alternative search engines, then yes — SEO helps you show up when people search for what you offer. This post explains why SEO audits matter and how they reveal your biggest opportunities.
Which blog posts are right for my business?
Check out our SEO guides tailored for therapists, pet sitters, and lawyers. Or use the tags above to filter by topic!
How long does SEO take to work?
SEO is a slow burn — but when done right, it builds lasting visibility. Here’s a realistic breakdown of what to expect.
Can I get help with SEO even if I’m not tech-savvy?
Absolutely. I work with small business owners, creatives, and service providers who want results without the jargon. Check out my SEO services to get started.