An LGBTQ digital marketing agency that actually gets you.
⭐️⭐️⭐️⭐️⭐️ "It felt like Rocio really wanted to help our company, and delivered very impressive results. ... Highly recommend!!!" – Nick Fager, Expansive Therapy
of digital marketing experience.
Strategy first. Impact that lasts.
English, Spanish, & French.
New! Website Development & Website Design
Your website should reflect your values, communicate your purpose, and drive results. Whether you’re launching something new or reworking an existing site, we build custom, SEO-ready websites designed to grow with you.
Design and strategy work hand-in-hand here.
We strive to develop websites that are fast, accessible, search-friendly, and easy to update. Every page is crafted with intention, so your site feels like an extension of your brand and a tool that works hard for your business.
Marketing services for queer and BIPOC-led brands that are done hiding
For founders who want to rank, organically.
You’ve built something intentional, and now it’s time for people to actually find it. This is for founders who are proud of their work and ready for more visibility online.
Whether you’re a therapist, creative, lawyer, or consultant, you want your website to reflect the quality of your services and attract the right clients through search.
With the right SEO strategy, your site becomes a place where new people can find you, learn from you, and begin to trust your work. These services are designed to help you rank for the keywords that matter most to your audience, using thoughtful and human-centered optimization.
Get found on Google with:
- SEO Audits (Technical & Content)
- Keyword Strategy + Content Mapping
- Schema Markup & Structured Data
- Blog Briefs & Optimization
- SEO Blog Articles
- Monthly SEO Retainers
For founders who want their brand to feel as intentional and resonant as the work they do.
Whether you’re reintroducing yourself, starting fresh, or scaling something beautiful, this is the place to align your identity with the values that drive you. Clarity creates confidence, and confidence is what carries your message.
These offers are built for founders who want to build something with integrity. We’ll map out your messaging, shape your visual identity, and help you communicate with consistency across every touchpoint.
Whether you need a one-day intensive or a full brand ecosystem, you’ll walk away with a foundation that reflects who you are and speaks to the people you’re meant to reach.
Clarify who you are and how you show up with:
- Brand Strategy & Clarity
- The Next Generation Branding Intensive
- Brand Design & Graphic Design
- Brand Voice Development
For founders who want their site to actually do something.
Your website is one of the few places online where you have full control of your message, your positioning, and how your brand is perceived. And at Marketing by Rocio, we know how perception can really affect how queer and POC-led businesses make decisions. So we’re intentional with your website development from the very beginning.
You can trust that page is grounded in strategy, designed with purpose, and optimized for search from the very start.
Whether you’re building from scratch or ready for a total revamp, we guide you through content, design, and development so your website feels like an extension of your work.
Build a website that reflects your brand and drives results with:
- Website Design
- A–Z SEO-First Website Development
- Website Copywriting
For founders who want to stay consistent without burning out.
Content is what keeps your brand alive between launches, referrals, and algorithm waves. But posting randomly, chasing trends, or writing without strategy? That’s how content becomes a chore. We help you turn your voice, values, and expertise into a clear, sustainable content system, one that connects with your audience and actually supports your business goals.
Our approach to content marketing blends planning with purpose. From monthly content calendars and email sequences to optimized blog posts and campaign strategy, we create structure and space for you to show up with clarity. Whether you’re building a long-term visibility plan or just need someone to take content off your plate, we’ve got you covered.
- Blog Posts
- Email Marketing Sequences & Newsletters
- Content Management
- Copywriting
For founders, orgs, and teams who want to learn out loud.
From conference stages to community spaces, speaking is one of the most powerful tools for connection and change. Whether I’m teaching queer professionals how to show up online or guiding service providers through the evolving landscape of digital marketing, my workshops are built to be inclusive, interactive, and rooted in real-world tools.
These are collaborative learning spaces where we can question the status quo, get practical with strategy, and make space for conversations that actually matter. I speak on topics like SEO for small teams, LinkedIn visibility, personal branding, and marketing that centers equity, with content tailored to your audience’s needs and lived experiences.
- Workshops
- Speaking engagements
- Trainings for teams
- Guest lectures & podcasts
Need something else?
Next Generation Branding Intensive
Your business is reaching its full potential, and you’re working to achieve a cohesive brand voice and a marketing plan that feels actionable and down-to-earth.
Join our Next Generation Branding and Marketing Intensive and experience a business transformation that aligns clearly with your values and goals.
After 30 days, you’ll receive a 12-month marketing plan and a brand voice guide to help you move forward with clarity and confidence.
Search Engine Optimization
Make your content work harder for you. Stop throwing spaghetti at the wall and strategize your content so it actually yields results and leads.
With the changing landscape of search, the potential of your organic content remains sky-high. Our SEO services prepares you to reach it.
Speaking & Workshops
LGBT voices and voices of color need to be heard, and I’m speaking loud and clear.
Talks and workshops on the future of tech and digital marketing, LinkedIn personal branding, and how to empower queer professionals, are all at the ready.
I, Rocio Sanchez, am available for speaking and workshops at your next event.
Frequently asked questions
What makes an LGBTQ+ marketing agency different from a traditional agency?
An LGBTQ+ marketing agency understands queer audiences, values, and lived experiences and builds strategies that connect authentically. At Marketing by Rocio, we center equity and inclusion in everything from messaging to media buying.
Do you only work with LGBTQ+ brands?
While we specialize in working with queer-owned and driven businesses, we welcome all values-aligned brands committed to inclusion and impact.
What services do you offer for queer entrepreneurs and small businesses?
We offer SEO, content strategy, copywriting, and digital visibility planning. All this tailored for queer-led and mission-driven businesses.
How can I tell if your agency is a good fit for me?
If you value honesty, impact, and working with a marketer who “gets it,” we’re likely a good match. Book a free intro call to find out.
Where is Marketing by Rocio based? Do you work with clients remotely?
While I (Rocio) am based in New York City and Paris, France, we’re proudly remote and serve clients across the U.S. and beyond, especially queer founders and leaders of color building bold brands online.
Can I book a one-time consultation instead of a full project?
Yes! If you’re looking for quick strategic clarity or a gut check on your marketing plan, you can book a one-off consult to get aligned before committing to a larger scope. Just reach out via the contact form.
What industries do you work with?
While many of our clients are in coaching, consulting, fashion, tech, or community organizing, what matters most is your commitment to equity and authenticity, not your industry label.
Testimonials
