SEO for writers who want to be found by aligned readers

We help writers grow their digital presence without losing their voice. Whether you write books, blogs, or newsletters, our SEO strategy meets you where you are.

⭐️⭐️⭐️⭐️⭐️ “Working with Rocio equipped me with a whole new level of tools, focus, and priorities for the next year of business and community-building.” – Sarah Crisp, Queer Social Club

Why visibility feels hard for writers

You’re great with words, but getting found online is another story.

Writing is not the same as visibility. Even the best writing won’t rank if your site isn’t optimized.

SEO sounds cold and robotic. But it doesn’t have to be. Your tone can lead the way.

You’ve been told to post constantly. We help you build an evergreen strategy that feels sustainable.

You’re tired of hacks. Our approach is thoughtful, strategic, and aligned with your process.

You don’t want to sell yourself out. We help you get found without sounding like anyone but you.

Proudly partnered with community-centered brands like…

Why do writers need SEO?

Your words deserve to be found. SEO helps readers, publishers, and clients discover your work.

Your voice matters, and can still rank. With the right structure, search engines can understand your style.

Not all visibility is social. Search is where people look when they need something real, not just scroll.

Blogging is optional. You can rank with longform guides, landing pages, or resources.

You don’t need a marketing degree. You just need strategy built with, not around, your writing.

Dan Pepitone
Dan Pepitone
NYC-based Small Business Lawyer
Rocio’s SEO audit and implementation work gave my website a real boost—clean, targeted improvements that didn’t compromise my tone or values as a New York City-based lawyer. I’ve already seen measurable increases in visibility and traffic, and now feel equipped to build sustainably. Can’t recommend their SEO services enough!
Nick Fager
Nick Fager
Found of NYC-based queer-affirming therapy practice Expansive Therapy
As a therapy practice based in New York City, Rocio was a fantastic match for our SEO needs. Coming into the process, we didn't know a lot about SEO strategy, and Rocio was very effective in meeting us where we were and taking our website to the next level. Rocio also taught us many strategies along the way so that we could do SEO improvements ourselves, which felt really generous. It felt like Rocio really wanted to help our company, and delivered very impressive results. Not only have we improved greatly in terms of our rankings, but we now feel like we have a solid grasp on what is needed to keep the momentum going. Highly recommend!!!
Sarah Crisp
Sarah Crisp
Founder of Queer Social Club
After running Queer Social Club (queersocialclub.com) for two years alone, I knew I needed to level up the focus, but was overwhelmed and didn't know where to start. I decided to hire consultant support from a marketing professional who understood both queer culture AND digital marketing strategy - Rocio was the perfect person for this! Working together has equipped me with a whole new level of tools, focus, and priorities for the next year of business and community-building. I plan to hire Rocio again as many times as possible, and recommend MBR to anyone looking for an efficient and creative marketing/branding expert!
Trav Johnson
Trav Johnson
Founder of Queerency
I hired Rocio to help with search engine optimization for my website. Not only was Rocio knowledgeable, thorough, and the utmost professional, but her results speak for themselves: within weeks, my website was the top-ranking search result on Google for crucial keywords related to my subject matter! I highly recommend Rocio and look forward to working with her again in the near future.
Mars Klokow
Mars Klokow
Branding and Design Expert
Rocio’s coaching exceeded my expectations. Rocio didn’t only explain the basics and technicalities of personal branding to me but also took their time to encourage me to show my true colors. Their know-how about building a brand story helped me elevate the communication of the purpose of both my personal and business profile.
Jakub Chour
Jakub Chour
Head of Mobile Marketing at HER app
I liked Rocio’s unique network in the queer business and fashion space, and their ability to communicate within the marketing team environment. It was a great experience, thanks Rocio!

About Rocio, a strategist who respects the written word

As a longform writer, editor, and SEO strategist, I know what it’s like to want your work to speak for itself.

With over 10 years of experience in brand voice, editorial SEO, and content strategy, I’ll help you get found while sounding exactly like yourself.

  • Deep respect for narrative tone
  • Substack, Squarespace, and WordPress friendly
  • Based in NYC and Paris, serving globally

Your writing matters. Let’s make it searchable.

Rocio Sanchez - SEO for writers

SEO services for writers

branding expert

SEO content audits

Find what’s working and what’s not.

We review your content for tone, clarity, and structure that helps it rank.

We turn your best writing into an asset that draws in readers and search engines.

LGBTQ+ SEO consulting and content strategy

Strategy for longform & substack

Write once, use forever.

We create longform SEO that works like a library, not a social feed.

That means fewer posts, more purpose, and a site that grows over time.

LGBTQ tech speaker Rocio Sanchez waving

Ghostwriting + visibility support

Collaborate with care.

We support your writing or take it off your plate entirely, without losing your voice.

Every sentence stays true to your tone and intent.

Can't find the service you're looking for?
Let's figure it out together.

Frequently asked questions

Do I need a blog to get SEO results?

Nope. Blogs help, but you can rank with pages, resources, or longform essays.
Only if you want it to. We refine your voice, we don’t rewrite it.
No. SEO helps poets, screenwriters, storytellers, and authors too.
Yes. We can optimize newsletters, landing pages, or archives across platforms.
Perfect. We’ll audit and rework your best content to give it new life.

How my SEO services works

Connect
with me

We’ll book a 30-minute call to assess your needs and goals.

Audit
& assess

I’ll review your site’s content, structure, and visibility gaps.

Your SEO roadmap

You’ll receive clear action steps tailored to your priorities.

Implement & elevate

DIY with confidence — or hire me to support implementation.

Ready to stop guessing and start ranking?

Let’s map out an SEO plan rooted in clarity, strategy, and long-term impact — not hustle or hype.

Start your SEO journey — and start showing up.

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What happens next? After you submit the form, I’ll personally review your website and reach out within 1–2 business days to schedule your SEO audit kickoff call. From there, I’ll dive into the audit, fix any urgent issues, and send you a detailed roadmap with clear, actionable next steps.

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⭐️⭐️⭐️⭐️⭐️ “As a therapy practice based in New York City, Rocio was a fantastic match for our SEO needs. … It felt like Rocio really wanted to help our company, and delivered very impressive results. … Highly recommend!!!”Nick Fager, Expansive Therapy

⭐️⭐️⭐️⭐️⭐️ “Rocio’s SEO audit and implementation work gave my website a real boost—clean, targeted improvements that didn’t compromise my tone or values as a New York City-based lawyer. … Can’t recommend their SEO services enough!”Dan Pepitone, Pepitone Law

⭐️⭐️⭐️⭐️⭐️ “ After running Queer Social Club (queersocialclub.com) for two years alone, I knew I needed to level up the focus, but was overwhelmed and didn’t know where to start. I decided to hire consultant support from a marketing professional who understood both queer culture AND digital marketing strategy – Rocio was the perfect person for this!”Sarah Crisp, Queer Social Club

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