SEO for tech startups that want smart growth without the bro speak

Growth is great — but alignment is better. We help values-led startups build organic visibility with technical SEO and content strategy that scales without shouting.

⭐️⭐️⭐️⭐️⭐️ “Rocio understood my tone, my boundaries, and my goals. Their SEO work gave me confidence and clarity, not just clicks.” – Oré Akinsanmi, UI/UX Designer

Where most SEO for startups falls short

You don’t need a guru — you need a system.

Growth should not mean guesswork. You need SEO built on systems, not trends.

You’ve outgrown your landing page stack. It’s time to turn your site into a real acquisition engine.

You want to scale sustainably. We help you build strong foundations now that save time later.

You’re tired of funnel bro jargon. We cut through the noise and speak your language.

You want alignment with your team and mission. We build visibility without compromising UX, ethics, or voice.

Proudly partnered with community-centered brands like…

Why do tech startups need SEO?

Your audience is already searching. From “HR platform” to “equity software,” Google is where decisions start.

Ads are expensive — and short-lived. SEO scales more affordably and sustainably.

Organic content builds trust. Thought leadership doesn’t happen on paid landing pages.

You don’t need 50 blog posts. You need the right structure, strategy, and site clarity.

Technical SEO matters. We work behind the scenes to make sure search engines — and users — get it.

Dan Pepitone
Dan Pepitone
NYC-based Small Business Lawyer
Rocio’s SEO audit and implementation work gave my website a real boost—clean, targeted improvements that didn’t compromise my tone or values as a New York City-based lawyer. I’ve already seen measurable increases in visibility and traffic, and now feel equipped to build sustainably. Can’t recommend their SEO services enough!
Nick Fager
Nick Fager
Found of NYC-based queer-affirming therapy practice Expansive Therapy
As a therapy practice based in New York City, Rocio was a fantastic match for our SEO needs. Coming into the process, we didn't know a lot about SEO strategy, and Rocio was very effective in meeting us where we were and taking our website to the next level. Rocio also taught us many strategies along the way so that we could do SEO improvements ourselves, which felt really generous. It felt like Rocio really wanted to help our company, and delivered very impressive results. Not only have we improved greatly in terms of our rankings, but we now feel like we have a solid grasp on what is needed to keep the momentum going. Highly recommend!!!
Sarah Crisp
Sarah Crisp
Founder of Queer Social Club
After running Queer Social Club (queersocialclub.com) for two years alone, I knew I needed to level up the focus, but was overwhelmed and didn't know where to start. I decided to hire consultant support from a marketing professional who understood both queer culture AND digital marketing strategy - Rocio was the perfect person for this! Working together has equipped me with a whole new level of tools, focus, and priorities for the next year of business and community-building. I plan to hire Rocio again as many times as possible, and recommend MBR to anyone looking for an efficient and creative marketing/branding expert!
Trav Johnson
Trav Johnson
Founder of Queerency
I hired Rocio to help with search engine optimization for my website. Not only was Rocio knowledgeable, thorough, and the utmost professional, but her results speak for themselves: within weeks, my website was the top-ranking search result on Google for crucial keywords related to my subject matter! I highly recommend Rocio and look forward to working with her again in the near future.
Mars Klokow
Mars Klokow
Branding and Design Expert
Rocio’s coaching exceeded my expectations. Rocio didn’t only explain the basics and technicalities of personal branding to me but also took their time to encourage me to show my true colors. Their know-how about building a brand story helped me elevate the communication of the purpose of both my personal and business profile.
Jakub Chour
Jakub Chour
Head of Mobile Marketing at HER app
I liked Rocio’s unique network in the queer business and fashion space, and their ability to communicate within the marketing team environment. It was a great experience, thanks Rocio!

About Rocio, an SEO strategist who understands startup nuance

I’ve worked with early-stage teams, bootstrapped founders, and mission-driven tech orgs to clean up their SEO strategy, fix what’s broken, and scale smart.

I bring over 10 years of experience in technical SEO, product-aligned content, and inclusive messaging that helps you grow without sounding like everyone else.

Whether you’re pre-seed or Series B, I’ll help your site work smarter — without hype or fluff.

  • Technical and content strategy fluency
  • Experience with SaaS, HR tech, and equity tools
  • Remote-first, based in NYC and Paris

Let’s build organic visibility that doesn’t burn you out.

Rocio Sanchez - SEO expert for tech startups

SEO services for tech startups

branding expert

Technical SEO audits

Build on solid ground.

We identify SEO blockers, site issues, and ranking gaps before they become a problem.

This is the technical foundation that makes your growth stack actually work.

LGBTQ+ SEO consulting and content strategy

Scalable content architecture

Organize to scale.

We map your content by funnel stage and priority — no more blog clutter.

Everything has a job, a place, and a purpose that supports your growth.

LGBTQ tech speaker Rocio Sanchez waving

Founder-friendly thought leadership

Use your brain, not your bandwidth.

We co-create outlines, ghostwrite, or consult for high-impact visibility.

Your team stays focused while your content strategy runs smoothly.

Can't find the service you're looking for?
Let's figure it out together.

Frequently asked questions

Is SEO still relevant for startups in 2025?

Yes. Organic search is still where key buying decisions happen — especially in B2B.
It depends. Most clients see movement in 3–6 months — sooner with implementation.
Yes. We cover audits, structure, strategy, and content — all customized.
Absolutely. We can build a blog strategy or work around other formats like resource hubs.
Yes. We collaborate directly with internal teams and integrate seamlessly.

How my SEO services works

Connect
with me

We’ll book a 30-minute call to assess your needs and goals.

Audit
& assess

I’ll review your site’s content, structure, and visibility gaps.

Your SEO roadmap

You’ll receive clear action steps tailored to your priorities.

Implement & elevate

DIY with confidence — or hire me to support implementation.

Ready to stop guessing and start ranking?

Let’s map out an SEO plan rooted in clarity, strategy, and long-term impact — not hustle or hype.

Start your SEO journey — and start showing up.

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What happens next? After you submit the form, I’ll personally review your website and reach out within 1–2 business days to schedule your SEO audit kickoff call. From there, I’ll dive into the audit, fix any urgent issues, and send you a detailed roadmap with clear, actionable next steps.

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⭐️⭐️⭐️⭐️⭐️ “As a therapy practice based in New York City, Rocio was a fantastic match for our SEO needs. … It felt like Rocio really wanted to help our company, and delivered very impressive results. … Highly recommend!!!”Nick Fager, Expansive Therapy

⭐️⭐️⭐️⭐️⭐️ “Rocio’s SEO audit and implementation work gave my website a real boost—clean, targeted improvements that didn’t compromise my tone or values as a New York City-based lawyer. … Can’t recommend their SEO services enough!”Dan Pepitone, Pepitone Law

⭐️⭐️⭐️⭐️⭐️ “ After running Queer Social Club (queersocialclub.com) for two years alone, I knew I needed to level up the focus, but was overwhelmed and didn’t know where to start. I decided to hire consultant support from a marketing professional who understood both queer culture AND digital marketing strategy – Rocio was the perfect person for this!”Sarah Crisp, Queer Social Club

Contact Marketing by Rocio today!

Ready to grow with a strategy that reflects your voice? Drop me a line below and let’s talk.

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