Public speaking for LGBTQ+ tech events: LWT Squad (2022-2024)

Scope


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From 2022 to 2024, I was invited to speak at the LWT Squad (previously known as Lesbians Who Tech & Allies) virtual summits. Across three consecutive years, I led solo talks and digital workshops designed to make digital marketing and SEO more accessible for LGBTQ+ professionals, founders, and allies in tech.

Slide from Rocio Sanchez's “SEO 2.0: Navigating the Future of Search with AI” presentation, displaying the quote: “So long as there are search engines, there will be search engine optimization.”
From my 2024 Lesbians Who Tech talk on AI and the future of digital marketing — a reminder that SEO will always matter, even in an AI-powered landscape.

Topics covered

Each talk was designed to meet attendees where they were—whether early-career LGBTQ+ professionals or tech industry leaders. The challenge? Speaking to a wide audience with varying levels of marketing knowledge, all while keeping it actionable and welcoming.

Tools used

  • Streamyard – For live session delivery
  • Pitch.com – Visual slide decks for digital talks
  • LinkedIn – Post-talk follow-up and community engagement

Solution

These sessions played a valuable role in my public speaking development and digital visibility. My focus was on clarity, accessibility, and relevance—offering digestible frameworks for navigating SEO, AI, and personal branding in an ever-evolving digital space.

I used tools like Pitch for visual design and Streamyard for delivery. Over the years, I refined my content to meet shifting audience expectations—from algorithm updates to ethical tech shifts.

  • Spoke at 3 consecutive LWT summits, building credibility as a queer digital strategist
  • Talks reached dozens of LGBTQ+ professionals across industries
  • Led to an increase in LinkedIn profile views, connections, and thought leadership visibility
  • Strengthened my ability to speak clearly about technical concepts in inclusive, community-centered ways

Want to see for yourself? Watch my 2023 session at Lesbians Who Tech: SEO 2.0 — Navigating the Future of Search with AI.


Want a workshop like this for your org? Let’s talk →

Testimonials

Rocio, a web developer and SEO strategist, smiling confidently in front of a light gray wall, wearing a brown top and gold chain.

Rocio Sanchez 🔗

Personal branding expert, SEO specialist, LinkedIn marketing specialist

“Each year, folks showed up with thoughtful questions—from startup founders to early-career LGBTQ+ tech professionals. It reminded me how hungry our community is for clear, accessible advice around digital strategy.”

Year completed

2024

Services

Public speaking

Workshop facilitation

Digital strategy education

Community engagement

LGBTQ+ tech advocacy

Thought leadership

Personal branding

LinkedIn marketing

Category

Project team members

 

Image of Rocio Sanchez of Marketing by Rocio talking on the phone.

Rocio Sanchez
LinkedIn marketing specialist,
SEO specialist, tech speaker

Join other icons and level up your brand

⭐️⭐️⭐️⭐️⭐️ “As a therapy practice based in New York City, Rocio was a fantastic match for our SEO needs. … It felt like Rocio really wanted to help our company, and delivered very impressive results. … Highly recommend!!!”Nick Fager, Expansive Therapy

⭐️⭐️⭐️⭐️⭐️ “Rocio’s SEO audit and implementation work gave my website a real boost—clean, targeted improvements that didn’t compromise my tone or values as a New York City-based lawyer. … Can’t recommend their SEO services enough!”Dan Pepitone, Pepitone Law

⭐️⭐️⭐️⭐️⭐️ “ After running Queer Social Club (queersocialclub.com) for two years alone, I knew I needed to level up the focus, but was overwhelmed and didn’t know where to start. I decided to hire consultant support from a marketing professional who understood both queer culture AND digital marketing strategy – Rocio was the perfect person for this!”Sarah Crisp, Queer Social Club

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